{"id":810,"date":"2025-03-17T11:25:29","date_gmt":"2025-03-17T11:25:29","guid":{"rendered":"https:\/\/oiartzunlanin.eus\/?p=810"},"modified":"2025-03-17T11:25:29","modified_gmt":"2025-03-17T11:25:29","slug":"lanin-podcasta-41-entitateen-komunikazio-digitala-izan-dugu-hizpide","status":"publish","type":"post","link":"https:\/\/oiartzunlanin.eus\/?p=810","title":{"rendered":"[Lanin podcasta 41] Entitateen komunikazio digitala izan dugu hizpide"},"content":{"rendered":"<p>Entitateen komunikazioan sakonduko dugu Lanin podcastean. Enpresa baten logoa edo errotulu nagusia baino gehiago da komunikazioa. Izan ere, bezeroak ikusten eta entzuten duen guztiak eragiten dio enpresa baten irudiari: erakundearen izenak, katalogoak, webguneak, telefonoa nola hartzen dugun, langileek nola hitz egiten duten enpresari buruz&#8230;<\/p>\n<p>Eta, gaur egun, sare sozialek ere garrantzia handia dute bezeroekiko harremanetan. Gaur gaurkoz, enpresa munduan Instagram eta LinkedIN dira erabilienak.<\/p>\n<p>Bezero eta erabiltzaileekin harreman birtuala izateko komunikazio-kanal garrantzitsuenak dira sare sozialak eta kanal edo plataforma digitalak. Azken urteetan, gainera, indar handia hartu dute. Horren inguruan arituko gara irrati-saioan.<\/p>\n<p><iframe title=\"Spotify Embed: Entitateen komunikazioaz Lanin saioan\" style=\"border-radius: 12px\" width=\"100%\" height=\"152\" frameborder=\"0\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\" src=\"https:\/\/open.spotify.com\/embed\/episode\/7vK4uvYoj9KaKN6q3C5lqI?utm_source=oembed\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Entitateen komunikazioan sakonduko dugu Lanin podcastean. Enpresa baten logoa edo errotulu nagusia baino gehiago da komunikazioa. Izan ere, bezeroak ikusten eta entzuten duen guztiak eragiten<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[9],"tags":[],"class_list":["post-810","post","type-post","status-publish","format-standard","hentry","category-lanin"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/oiartzunlanin.eus\/index.php?rest_route=\/wp\/v2\/posts\/810","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/oiartzunlanin.eus\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/oiartzunlanin.eus\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/oiartzunlanin.eus\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/oiartzunlanin.eus\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=810"}],"version-history":[{"count":1,"href":"https:\/\/oiartzunlanin.eus\/index.php?rest_route=\/wp\/v2\/posts\/810\/revisions"}],"predecessor-version":[{"id":811,"href":"https:\/\/oiartzunlanin.eus\/index.php?rest_route=\/wp\/v2\/posts\/810\/revisions\/811"}],"wp:attachment":[{"href":"https:\/\/oiartzunlanin.eus\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=810"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/oiartzunlanin.eus\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=810"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/oiartzunlanin.eus\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=810"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}